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Live commerce

We handle the prep and the wrap-up, so a broadcast isn't a one-off.

Timeline
2–4 weeks per broadcast
Engagement type
Per broadcast · Monthly contract
LIVE12K watchi…Buy+3 orders+1 order+1 orderCue sheet00:00Opening05:00Showcase15:00Deal revealNow25:00Q&A35:00Last callOrders by segment

Names and figures in the illustration are examples.

What changes when you work with us

One team handles the cue sheet, rehearsal, streaming, and customer service. We set things up so that every broadcast leaves behind data on what sells.

  • One team from cue sheet to customer support
  • Sales data that builds with every show
  • Rehearsals that cut on-air risk

What you get

  • Show planning and cue sheets
  • Rehearsal and streaming
  • Hosting and customer support
  • Sales results summary

Your show is hosted by someone who knows the field

Minwoo Jin — Co-CEO, Dongle Media Lab · Live commerce and content expert

Co-CEO, Dongle Media Lab · Live commerce and content expert

Minwoo Jin

A hands-on host who has run live shows for major brands such as Samsung, LG, Market Kurly, and CheongKwanJang. From celebrity streams to appliances, food, and home goods, Minwoo has learned on the job what sells when orders rise and fall in real time.

  • Live broadcasts for major brands including Samsung, LG, Market Kurly, and CheongKwanJang
  • 18K Instagram followers — a creator who sells firsthand
  • A broad network of influencers and creators
  • Live commerce and content expert, from planning to execution

Who this
is for

  • Brands starting to sell live
  • Teams that find running a live show daunting

Frequently asked questions

What does Live commerce involve?
One team handles the cue sheet, rehearsal, streaming, and customer service. We set things up so that every broadcast leaves behind data on what sells.
What will we receive?
You'll receive the following: Show planning and cue sheets, Rehearsal and streaming, Hosting and customer support, and Sales results summary.
How long does it take?
The expected timeline is “2–4 weeks per broadcast”, and the engagement format is “Per broadcast · Monthly contract”. We set the exact schedule to fit the scope after the free diagnosis.
Who is it a good fit for?
It's a good fit for: Brands starting to sell live and Teams that find running a live show daunting.
How is the price determined?
Submit a free diagnosis request and we'll review your current channels and materials, then send you a proposal that lays out scope, schedule, and cost. Consultation and diagnosis are free.

Start with what you need, with specialists in the field.

Consultation and diagnosis are free. Tell us where things stand, and the right person on our team will review it and get back to you.

What happens after you apply

  1. Step 1. Request a free diagnosis
  2. Step 2. Diagnosis · Proposal
  3. Step 3. Contract
  4. Step 4. Workspace setup
  5. Step 5. Execution · Weekly reports
Live commerce · Dongle Media Lab